Diploma of Advanced Studies in Food & Beverage Entrepreneurship and Management

Overview

The Diploma of Advanced Studies in Food & Beverage Entrepreneurship and Management is a one-semester (six months) study program that explores food & beverage (F&B) operations from the ground up. The program includes immersive field visits and, at the end of the taught semester, students will undertake a six-month professional internship or applied research project.

Academic Structure

• 2 semesters
• 20 US / 40 ECTS total credits
• Highly applied learning
• Immersive field visits

Modules

• International Hospitality Best Practices in Customer Service
  • Explore the art of exceptional customer service within the realm of global hospitality.
  • Cultivate essential skills and knowledge required to excel in customer service.
• Food and Beverage Concept Development
  • Unravel the secrets behind successful concept ideation, menu design, and operational implementation.
  • Craft unique and compelling F&B concepts through interactive lectures and hands-on projects.
• Food and Beverage Operation and Trends
  • Examine the complexities of efficient F&B operations, including inventory management, staff training, and guest satisfaction.
  • Analyze the latest trends shaping the industry, such as sustainable practices, fusion cuisines, and experiential dining.
• Food and Beverage Management Essentials
  • Learn the fundamental principles and strategies required to excel in managing F&B operations.
  • Gain a deeper understanding of key areas, including restaurant revenue management, financial management, cost control, menu planning, and quality assurance.
• Entrepreneurial Mindset, Innovation and Value Creation
  • Unleash entrepreneurial spirit and ignite the ability to innovate and create value in dynamic business landscapes.
  • Explore strategies for market analysis, business model development, and value proposition creation through a mixture of lectures and practical exercises.
• Food Styling for Marketing Visuals
  • Learn techniques to create visually stunning and enticing food imagery for marketing campaigns.
  • Explore the principles of visual storytelling and branding through food, from composition and lighting to prop selection and color harmony.
• Digital Marketing and Leveraging in Social Media Environment
  • Unlock the secrets of digital marketing success and develop skills to create effective digital marketing strategies.
  • Leverage social media channels and harness the potential of online advertising.

Immersive Field Visits

• Industry exposure through a series of visits to important F&B industry players in Europe.
• Meet and interact with businesses representing the complete F&B chain.
• Discover more about international hospitality best practices, food and beverage concept development, operational trends, and digital marketing strategies.

Final Semester Internship or Applied Research Project

• Choose between a professional internship or Applied Research Project to earn the diploma.
• Internship: six-month professional internship in a hospitality setting.
• Applied Research Project: tackle a real-world business challenge with a partner company.

Admission Information

• Next intake dates: September 2025, February 2026
• Minimum age: 21 years
• Professional Experience: With a degree: minimum 2 years experience, Without a degree: minimum 5 years experience
• Qualifications: Bachelor degree desirable
• English level: IELTS: overall 6.0 and min. 5.5 in every sub-component, TOEFL: Internet-based 80 or paper-based 550, First Cambridge Exam: Grade A, Cambridge Advanced Exam: Grade C, Duolingo 115 with no component under 105

Fees

• Academic Expenses:
  • Tuition fees: CHF 18,700
  • Learning resources and practical arts apparel: CHF 570
  • Les Roches for life career support: CHF 1,500
  • Health and accident insurance: CHF 1,785
  • Immersive experience: CHF 3,200
  • Total: CHF 25,755
• Living Expenses:
  • Flexible board: CHF 3,800
  • Total: CHF 3,800

Turning the Diploma into a Master's

• Upon successful completion of the diploma, students have the option to study a further semester focused on core hospitality business content.
• This, combined with the choice of professional internship or Applied Research Project, earns a Master of Advanced Studies in Hospitality Management with Specialization.

FAQs

• What is a diploma in food and beverage management?
  • A one-semester study program that looks at food & beverage (F&B) operations from the ground up.
• What career opportunities are available after completing a diploma of advanced studies in food and beverage management?
  • Establishing one's own business, directing hotel F&B services, or managing within the wider F&B sector.
• What are the benefits of studying a diploma in food and beverage management?
  • Demonstrates to prospective employers that students arrive with a solid foundation of F&B industry knowledge, enabling them to hit the ground running.
  • Provides invaluable knowledge for entrepreneurial ambitions within the F&B sector.

Les Roches Global Hospitality Education

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Overview:

Les Roches Global Hospitality Education is a renowned international hospitality school with a rich history spanning over eight decades. It is recognized as one of the world's leading institutions in hospitality education, boasting a 98% placement rate for job-seeking graduates. Les Roches offers a comprehensive range of programs, from undergraduate to postgraduate and executive education, catering to diverse career aspirations in the hospitality industry.

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Services Offered:

Les Roches provides a wide array of services to its students, including:

Academic Programs:

Bachelor's, Master's, MBA, and Executive Education programs in various hospitality-related fields.

Practical Experience:

Internships and work experience opportunities within the industry.

Career Services:

Guidance and support in job searching and career development.

Campus Life:

A vibrant and diverse student community with various extracurricular activities and social events.

International Exposure:

Opportunities to study and work in different countries.

Online Learning:

Flexible online courses for professionals seeking to enhance their skills.

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Student Life and Campus Experience:

Les Roches offers a dynamic and immersive campus experience. Students can expect:

Global Community:

A diverse student body from around the world, fostering a multicultural environment.

Extracurricular Activities:

Sports, clubs, and social events to enhance student life.

Modern Facilities:

State-of-the-art classrooms, laboratories, and accommodation.

Beautiful Campuses:

Locations in picturesque settings like Crans-Montana, Switzerland, Marbella, Spain, and Abu Dhabi, UAE.

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Key Reasons to Study There:

Industry Recognition:

Les Roches graduates are highly sought after by leading hospitality companies worldwide.

Practical Focus:

The curriculum emphasizes hands-on learning and practical skills development.

Global Network:

Access to a vast network of alumni and industry professionals.

International Experience:

Opportunities to study and work in different countries, expanding global perspectives.

Career Support:

Dedicated career services to guide students in their career paths.

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Academic Programs:

Les Roches offers a range of academic programs, including:

Undergraduate:

BBA in Global Hospitality Management

Postgraduate:

Master's in International Hotel Management, Master's in Marketing Management in Luxury Tourism, Master's in Sports and Events, Master's in Hospitality Management with Specialisation

MBA & Executive Education:

MBA in Global Hospitality Management, Executive MBA in Global Hospitality Management, Executive Masters in International Hotel Management, Executive Post graduate in International Hotel Management

Postexperience Programs:

Masters in Hospitality Management with Specialisation, Postgraduate in International Hospitality Management, Postgraduate in Digital Transformation, Postgraduate in Food and Beverage Entrepreneurship and Management, Postgraduate in Leadership and Talent Management, Postgraduate Diploma in Marketing Management in Luxury Tourism, Postgraduate Diploma in Golf Management, Postgraduate Diploma in Cruise Line Management

Online Courses:

Executive online courses and online certificates in various hospitality-related areas.

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Other:

Les Roches is accredited by prestigious organizations like QS Stars University Ratings and NECHE, further solidifying its reputation for quality education. The institution also boasts a global alumni community of over 16,000 members, providing a strong network for career advancement.